Friday, September 19, 2014

The History of Icy Heat Noni Lotion




People are always asking us here at Hawaiian Organic Noni, what is the Icy Heat Noni Lotion and were does it come from? Hopefully this piece will answer some of those questions.

Our Icy Heat Noni Lotion was tried by a large number of professional and elite athletes who then voted to award our lotion the Seal of Excellence for 2007.  Not all of us are elite athletes, but as we grow older many of us start developing aches and pains.  Our Icy Heat Noni Lotion helps relieve all sorts of pain, reduces inflammation, and helps get you ready to go dancing!!

We developed our first lotion, Noni Lavender Lotion, with the help of Melody Toth, who was one of the head sports trainers at the University of Hawaii.  She was amazed at how our Noni lotion, made from our Noni Fruit Leather in a water base, would not only address the pain and inflammation from sports injuries but also heal the muscle/ligament tissues in athletes.

In the article “Noni’s Amazing Pain-relieving Benefits for Active People”, the editor of the magazine interviews Mel, providing her own personal experiences with Noni healing athletes.  It was due to Mel that we developed the Icy Heat Noni Lotion several years after our original Noni Lavender Lotion.  One season, the University of Hawaii’s basketball team had several players from Europe.  Mel wanted them to use the Noni Lavender Lotion to heal various sports injuries, but the players were not familiar with Noni and were resisting using it.  To trick them, Mel began adding products with menthol crystals and camphor oil to our Noni Lavender lotion.  The players would feel the reaction on the skin of hot and cold from the menthol and camphor.  “I can feel it working” they would tell Mel.  She wanted to get Noni on them to heal and her trick worked.  However, she notice the response time for pain relief and healing was quicker due to the menthol and camphor opening up the pores of the skin tissue – enhancing the Noni’s penetration into the tissue and the  blood system allowing it to do its magic faster.

Which brings up a very common question that I receive: “What’s the difference between the Icy Heat Noni lotion and the Sport Formula Icy Heat Noni Lotion?”  At the request of the sports trainers at the University of Hawaii, we developed the Sport Formula Icy Heat Noni Lotion with 1% more menthol crystals and camphor oil than the original Icy Heat Noni Lotion.  The additional 1% was to expedite or quicken the response for pain relief.  The additional 1% seems to make the Noni penetrate quicker and the time for pain relief is quicker.  Both lotions are wonderful for pain relief.  I personally find that the Sport Formula Icy Heat Noni Lotion takes my leg cramps away the fastest.  I keep it next to my bed at night and have found that leg cramps go away in 60 seconds after applying.

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