Tuesday, February 13, 2018

Noni Fruit, Potassium, and You

Morinda citrifolia, also known as Noni fruit, is a powerful food for healing. But recently, Noni has come under fire for the high levels of potassium it contains, which can be dangerous to some people. I want to address what small risk there is, clear up some misconceptions, and assure you that for most people, Noni fruit is beneficial in part because of its potassium levels.
Here are some facts about potassium, Noni fruit, and how they interact in your body.

Noni and Crohn's Disease

Crohn’s disease affects approximately 780,000 Americans. Although Crohn's disease is more prevalent among teens and young adults, everyone is at risk.

What is Crohn's Disease?

Crohn's Disease was named after Dr. Burrill B. Crohn in 1932. Crohn’s disease belongs to a group called inflammatory bowel disease or IBD. Crohn’s disease can affect any part of the GI tract. The most common areas affected by Crohn's disease are the colon and last part of the small intestine.
Although Crohn’s was thought to be an autoimmune disease (immune system attacking the body), research suggests otherwise. The pain and inflammation caused by Crohn’s disease is now thought to be the immune system attacking both good and bad bacteria in the GI tract.

Why Noni is So Special- Memory Loss

Another reason noni fruit is so special has to do with memory loss and brain function. An article was published showing that Noni can help individuals improve their memory, halt brain deterioration, and helps with Alzheimer’s and dementia.


  • By age 70 the brain weighs 15% less than in your 20’s
  • The brain begins aging when you’re in your 30’s
  • Depression is a form of brain damage
  • Brain cells cease dividing after age 13
  • Losing brain power is not an unavoidable part of aging


According to research, Noni is an antidote the brain aging. In the January 2012 issue of the Journal of Ethnopharmacology, noni fruit’s effect on memory, cerebral blood flow (CBF), oxidative stress and activity in chemically induced amnesia ( AChE) was examined.
Treatment with noni fruit for three days “significantly improved memory and CBF. These observations suggest that noni may be useful in memory impairment due to its effect on CBF, AChE and oxidative stress.”

Monday, February 12, 2018

Top 10 Noni Health Benefits

Top 10 Noni Health Benefits

Maintaining good health requires more than just dietary changes and management, it is also important to take measures to ensure that the body is getting the antioxidants and nutrients that it needs. The noni fruit is a beneficial part of any health plan. By understanding noni health benefits, it is easier to create a realistic health plan.

What to Do if You Just Don’t Like How Noni Tastes

We’ll be the first to admit it: noni has an unusual flavor and smell. It’s most similar to bleu cheese, enough so that many people call it “Cheesy Fruit” or just “Stinky Fruit.” Some people call it “Vomit Fruit,” but we promise that one in particular isn’t accurate.
But it is a fact that many people are shocked by their first taste of noni fruit.
Many people try noni for the first time either when they try our Noni Fruit Leather, or when they sample noni fruit fresh from the tree when they visit our organic family farm on a tour. The fruit tastes better than it smells, but it’s always funny to watch people’s initial reaction on the farm tour.

Noni Tips for Pets

Pets love Noni Too!! Do not forget your favorite friend whether cat, dog or horse. There is no placebo effect with animals – either something works or it does not work. We at Hawaiian Organic Noni have worked with Veterinarians for years now with great results.

Noni for Natural Flea Prevention

From our own personal experience with our farm dogs, feed your pet Noni Fruit Leather and they will be flea free: A great natural Flea preventative plus no internal parasites. Bhakti (12 years old) and Bindi (our new Beagle) both eat a 2X2 inch square of Noni Fruit Leather everyday. They are flea free and both have beautiful coats of hair. Instead of giving your pet Frontline or a poison to kill fleas, feed them Noni Fruit Leather as raw food and watch the fleas leave and not come back.

Tuesday, February 6, 2018

Noni Tips for General Use

Noni products color variations

We get a lot of questions about the natural color variations of our noni products. Some of you have expressed concern that a different color fruit leather or lotion means a batch isn’t as potent or as fresh. This isn’t true at all.
First of all, our organic noni products (Noni Fruit Leather/Lotions/Noni Biobandage) have a two year shelf life, not refrigerated. You may refrigerate if you so desire, but it’s not necessary to maintain freshness. We only deliver the freshest products!
I would not recommend leaving noni products on the dashboard of your car in the sun, however, but it’s not because they will “go bad.” It’s because they are a raw food, and heat destroys beneficial compounds and potency. UV rays can also darken the color, so you might want to leave your noni lotion in a cool, dark space (cabinet or refrigerator).

How the Noni Sports Lotion was born

Many have asked: What gave you the inspiration for the Noni IcyHeat Sports Formula Lotion?
You can thank Melody Thoth, a head sports trainer at the University of Hawaii for 20 years, for our Noni Lavender Lotion and IcyHeat Noni Lotion. She immediately saw the benefits of our Noni Lavender Lotion, our first formula, for relieving the pain and inflammation of sports injuries and helping with treating muscle and ligament tissues in athletes.
Several years later, Mel helped us develop our IcyHeat Noni Lotion. It’s the same formula as our Noni Lavender Lotion, but with menthol crystals and camphor oil added to bring more rapid pain relief. This formula has been a big hit with many folks who suffer from any kind of pain or inflammation.

5 Reasons to Switch to Raw Food Noni

There’s a perennial difficulty with noni fruit. It’s really difficult to preserve and ship, because the fruit starts to break down and ferment within hours after ripening. Juicing and fermenting the fruit to create a stable product is a common solution to this problem—but it causes as many issues as it solves.
Some might think that drinking noni juice is just as nutritious as eating the raw fruit, but there’s no comparison. Raw noni fruit is more potent, more nutritious, and more versatile.